How to Link a Product on TikTok Shop

If you want to link a product on TikTok Shop, follow these simple steps to make sure your product gets the attention it deserves. Linking products is a crucial step in promoting your items and driving sales through the platform. Here’s a detailed guide to help you navigate this process effortlessly.

1. Log In to Your TikTok Account: Start by opening the TikTok app on your device. Ensure you are logged in to the account that has access to TikTok Shop.

2. Access TikTok Shop: Tap on the profile icon at the bottom right corner of the screen to go to your profile page. From there, select the 'TikTok Shop' option, usually found in the menu or settings.

3. Choose the Product: Once in TikTok Shop, browse through your list of products. Select the product you want to link. If you haven’t added products yet, you need to add them first by following the on-screen instructions for product uploads.

4. Get the Product Link: After selecting the product, find the option to ‘Copy Link’ or ‘Share Link’. This option will provide you with a direct URL to the product.

5. Create Your Post: Go back to your main TikTok feed and start creating a new post. You can do this by tapping the '+' icon to add a new video or photo.

6. Insert the Product Link: In the post creation screen, you’ll find a field where you can add a caption or description. Paste the copied product link here. TikTok will automatically convert this link into a clickable format.

7. Add Relevant Information: Along with the product link, include a compelling caption and any relevant hashtags to increase visibility. Make sure to highlight the product’s key features and benefits in the caption.

8. Publish Your Post: After reviewing your post, make any final adjustments, and then tap ‘Post’. Your followers will now be able to see your product and click on the link to make a purchase.

9. Monitor Performance: After your post is live, keep an eye on its performance through TikTok’s analytics tools. This will help you understand how well the product link is performing and whether it’s driving sales.

By following these steps, you can effectively link products on TikTok Shop, making it easier for your audience to find and purchase your products.

Key Points to Remember:

• Ensure your TikTok account has access to TikTok Shop.
• Always check that the product link is working before posting.
• Use engaging captions and relevant hashtags to enhance visibility.

With these tips, you’ll be able to maximize your product visibility on TikTok Shop and boost your sales effectively.