Viral Hindi Songs on TikTok
1. "Raataan Lambiyan" from Shershaah
Released as part of the soundtrack for the Bollywood film Shershaah, "Raataan Lambiyan" quickly became a sensation on TikTok. The song, sung by Jubin Nautiyal and Asees Kaur, features a romantic melody with heartfelt lyrics that resonate with many listeners. TikTok users embraced the song for its emotional depth, often using it in videos that capture romantic moments or nostalgic reflections. The song's viral status can be attributed to its ability to evoke strong emotions and its suitability for a wide range of TikTok content, from dance challenges to personal stories.
2. "Badtameez Dil" from Yeh Jawaani Hai Deewani
"Badtameez Dil," performed by Benny Dayal and composed by Pritam, is another Hindi song that gained immense popularity on TikTok. The upbeat tempo and playful lyrics made it a favorite for dance routines and lip-sync videos. The song’s catchy chorus and energetic beat encouraged users to create vibrant and lively content, contributing to its viral status. Additionally, the film Yeh Jawaani Hai Deewani features a youthful and relatable storyline, which further enhanced the song's appeal among TikTok users.
3. "Tum Hi Ho" from Aashiqui 2
"Tum Hi Ho," a soulful track by Arijit Singh from the movie Aashiqui 2, also experienced viral success on TikTok. The song’s deep emotional resonance and Singh's powerful vocals made it a popular choice for videos expressing love, heartbreak, and introspection. Users often paired the song with visuals that highlight poignant moments or personal experiences, tapping into the song's emotional impact. The track’s ability to convey profound feelings made it a perfect match for the personal and reflective nature of TikTok content.
4. "Dilbar" from Satyamev Jayate
The modern rendition of "Dilbar," performed by Neha Kakkar, Dhvani Bhanushali, and Ikka, became a viral hit on TikTok for its infectious beat and captivating visuals. The song, featured in the film Satyamev Jayate, blends traditional and contemporary elements, making it a popular choice for dance challenges and creative videos. The song’s energetic and rhythmic quality encouraged TikTok users to showcase their dance moves and choreographies, contributing to its widespread popularity.
5. "Genda Phool" by Badshah
"Genda Phool," a track by Badshah featuring Jacqueline Fernandez, combines traditional Indian music with modern rap, creating a unique sound that resonated with TikTok users. The song’s catchy hooks and vibrant beats made it a popular choice for dance videos and creative content. TikTok’s algorithm played a role in amplifying the song’s reach, as users engaged with the track through various trends and challenges, helping it achieve viral status.
6. "Teri Galliyan" from Ek Villain
"Teri Galliyan," sung by Ankit Tiwari for the film Ek Villain, is another Hindi song that found viral success on TikTok. The song’s haunting melody and emotive lyrics struck a chord with users, who used it to create content that ranged from dramatic interpretations to romantic videos. The track’s ability to convey deep emotions and its cinematic quality contributed to its popularity on the platform.
7. "Jai Jai Shivshankar" from War
The lively and upbeat track "Jai Jai Shivshankar" from the movie War became a TikTok favorite due to its energetic tempo and celebratory vibe. Sung by Vishal Dadlani and Shekhar Ravjiani, the song's festive and dynamic rhythm made it ideal for dance challenges and celebratory content. The song’s infectious energy encouraged users to participate in trends and share their dance routines, leading to its viral success.
Impact on the Music Industry
The viral success of these Hindi songs on TikTok has had a significant impact on the music industry. TikTok has become a powerful tool for artists and record labels to promote their music, reaching a global audience and driving streams and downloads. The platform’s algorithm-driven nature allows songs to gain traction quickly, often leading to increased visibility and commercial success.
For many artists, TikTok has provided an opportunity to connect with fans in new and innovative ways. The platform’s user-generated content has also led to a resurgence of interest in older tracks and Bollywood classics, as users create content that revives and reimagines these songs for a new generation.
Conclusion
The viral success of Hindi songs on TikTok highlights the platform's role in shaping contemporary music trends. Songs like "Raataan Lambiyan," "Badtameez Dil," "Tum Hi Ho," "Dilbar," "Genda Phool," "Teri Galliyan," and "Jai Jai Shivshankar" exemplify how catchy tunes, relatable lyrics, and creative content can drive a song's popularity to new heights. As TikTok continues to influence the music industry, it will be exciting to see which new tracks and artists emerge as the next viral sensations.
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