Viral Hip Hop TikTok Songs of 2023

TikTok, the app that has taken over the world in recent years, is a major driving force behind viral music trends. Especially in the hip hop scene, TikTok has become the go-to platform for discovering new music, re-discovering old hits, and launching artists into superstardom. In 2023, numerous hip hop songs found themselves trending on TikTok, accumulating millions of views, likes, and shares. The following explores some of the most viral hip hop songs on TikTok in 2023 and how they became anthems of the year.

The Influence of TikTok on Hip Hop Music

TikTok’s algorithm works in a way that allows users to discover content based on their interests, and one of the most popular forms of content is music. Hip hop, with its energetic beats, clever lyrics, and ability to evoke emotion, has a particularly strong connection with TikTok users. Whether it's a challenge, a meme, or simply a catchy song that fits well with dance routines, hip hop tracks have a unique ability to go viral on the platform.

TikTok has significantly impacted the way we consume music, with its short-form video format allowing snippets of songs to become popular, often even before the entire track is widely known. For many hip hop artists, TikTok is the key to breaking into mainstream success, with viral TikTok hits frequently topping global charts. Let’s delve into some of the top viral hip hop songs that dominated TikTok in 2023.

Viral Hip Hop Songs of 2023

1. "Players" by Coi Leray

Coi Leray’s "Players" exploded on TikTok in early 2023. The song was used in numerous TikTok trends, particularly dance challenges and lip-syncs, making it a viral sensation. The catchy hook and Leray's confident delivery resonated with TikTok's audience, allowing the song to reach millions of users globally. Leray herself participated in various challenges, further boosting the song’s visibility.

One of the reasons "Players" became so popular on TikTok was because of its adaptability. Users could easily integrate it into different types of content, from dance videos to comedic skits, amplifying its reach. The song soon crossed over to mainstream success, appearing on radio charts and streaming platforms worldwide.

2. "F.N.F. (Let's Go)" by GloRilla

Another song that gained massive traction on TikTok in 2023 was "F.N.F. (Let's Go)" by GloRilla. This empowering anthem became the soundtrack for countless TikTok videos, particularly those centered around self-confidence, celebration, and independence. TikTok users resonated with the song's unapologetic energy, and many dance challenges quickly emerged using its infectious beat.

GloRilla’s rise in the hip hop scene was significantly fueled by the success of this track on TikTok. The platform's reach allowed the artist to amass a broader audience, and the song's popularity led to collaborations with established hip hop figures.

3. "Area Codes" by Kali

Kali's "Area Codes" went viral on TikTok due to its infectious beat and cheeky lyrics. The song was perfect for TikTok challenges that featured users showcasing their creativity through dance or humorous lip-sync videos. As the song gained traction, Kali’s fan base rapidly expanded, and "Area Codes" began to dominate the TikTok landscape.

TikTok users were particularly drawn to the song’s memorable hook and playful attitude. Kali’s distinct voice and unique sound helped the track stand out among the sea of TikTok trends, leading to its viral success.

4. "Peaches & Eggplants" by Young Nudy ft. 21 Savage

Young Nudy and 21 Savage’s "Peaches & Eggplants" became a TikTok hit thanks to its catchy beat and explicit lyrics, which were often used in humorous or edgy TikTok content. TikTok users loved the track’s unconventional style, and the song was featured in a wide range of content, from dance challenges to more niche meme formats.

21 Savage's feature on the track also helped elevate its status, as the rapper had already achieved a high level of fame. His presence brought even more attention to the song, ensuring that it remained viral throughout the year.

5. "Tomorrow 2" by GloRilla ft. Cardi B

GloRilla’s collaboration with Cardi B on "Tomorrow 2" took TikTok by storm in 2023. The song’s aggressive and empowering tone made it a go-to for videos focused on confidence, success, and ambition. The powerful presence of both GloRilla and Cardi B helped the track gain millions of streams, and its viral success on TikTok only fueled its dominance.

Many TikTok users took inspiration from the song to create content that focused on personal achievement or overcoming challenges, which resonated deeply with the platform’s audience. The song also spawned a popular dance challenge, further embedding it in TikTok’s cultural fabric.

Key Elements that Make Hip Hop Songs Go Viral on TikTok

Catchy Hooks

One of the main reasons hip hop songs go viral on TikTok is because of their catchy hooks. Whether it's a clever line or a rhythmic beat, a memorable hook is what often sparks trends on TikTok. A song with a strong, repetitive chorus is perfect for users to create content around, as the familiarity of the music helps draw in more views.

Danceability

Dance trends are at the heart of TikTok’s virality, and many hip hop songs become popular because they are easy to dance to. A song with a solid beat and clear rhythm can inspire creators to come up with choreography that others want to replicate. These dance challenges often result in millions of users participating, further spreading the song’s popularity.

Relatable Lyrics

TikTok’s community is drawn to songs with lyrics that they can relate to on a personal level. Whether the lyrics are about love, success, empowerment, or even heartbreak, users often create content that reflects their own experiences, making the song feel more personal. Hip hop's storytelling nature lends itself well to this kind of content, allowing songs to resonate on a deeper level with the audience.

The Future of TikTok and Hip Hop

As TikTok continues to grow, its influence on the music industry—particularly in hip hop—will only increase. The platform has become a launching pad for many artists, helping them reach new audiences and achieve success that may have otherwise been unattainable. The intersection of hip hop and TikTok culture is likely to continue evolving, with new songs and trends emerging at an even faster pace.

For artists, TikTok offers an unprecedented opportunity to break into mainstream consciousness through creativity and engagement with their audience. And for users, TikTok remains a place to discover the freshest sounds in hip hop and beyond.

Conclusion

TikTok’s ability to make songs go viral has fundamentally changed the landscape of hip hop music. The app's community-driven content creation allows users to connect with songs in new and creative ways, propelling tracks to fame. In 2023, tracks like "Players," "F.N.F. (Let's Go)," "Area Codes," and "Peaches & Eggplants" became the anthems of the year, driving both artists' careers and cultural conversations.

As TikTok continues to evolve, so will the viral nature of hip hop music on the platform. The symbiotic relationship between TikTok and hip hop shows no signs of slowing down, and 2023 was yet another year where the app helped define the sound of modern music.